Project summary
A wide-ranging rollout of Guestline’s visual identity across sales, marketing and event collateral
A broad brand rollout for Guestline spanning proposals, brochures, campaign assets, product diagrams, website pages, exhibition graphics and showroom environments. The work focused on applying the refreshed brand consistently across a wide range of touchpoints, helping the business present itself more clearly and confidently in both sales and marketing contexts.
Project details
Services
Brand rollout, brochure design, proposal design, campaign collateral, exhibition graphics, presentation graphics, infographic design, web page design
Brief
Roll out Guestline’s brand across a growing range of customer-facing and internal materials.
Outcome
The result was a much more joined-up visual presence across the business. Rather than existing in isolated pieces, the brand was applied across a wide selection of marketing collateral, giving Guestline a more coherent and recognisable presence across both everyday communications and larger campaign activity.
Credits
Brand rollout, collateral design and art direction by THI